Happy weekend. Hope you’re all kicking your feet up and binge watching at least a few episodes on Netflix.
I myself have just taken a trip down to the mailbox to retrieve a package of goodies from none other than my new beauty obsession, DooBop. Oprah is a big fan, so naturally I had to check out this special entry into the beauty retail category. I’m so very happy that I did. DooBop itself is a unique online retail destination. Sure, you’ll find familiar brands but you’ll also find lesser known but phenomenal brands as well, including the hair and skincare line Georgia which was created by DooBop’s co-founder, Jodie Patterson.
They’ve also just introduced an “online beauty club”: think your favorite monthly subscription service with steroidal levels of customization and customer service. The customization and customer service is what sets it apart. A few days after signing up, I received an appointment to chat with Jodie, who then created a beauty profile for me by asking very thorough questions about my skin and it’s type, tone, and condition to what sorts of things I’d like to try in the makeup department. Jodie is quite personable and her knowledge of the industry comes through clearly and confidently. I was nervous but she’s delightful and quickly put me at ease. You’ll feel like you’re having a chat with your coolest girlfriend. Jodie works with other experts in Hair, Makeup and Skincare and together they pick products that they think will be effective for you.
Fast forward to about a week after the call, and I received a delivery of samples in a cute, silver metallic package. The key thing to understand here is that as the months roll on, your deliveries will only get better and more customized for you based on your feedback. So while I had never heard of most of the brands I received samples of, it’s important to have an open mind in order to really embrace the discovery that is sure to occur with this club. Here’s what I received in my first delivery and what it typically retails for:
- Taut Gold Standard Collage Infusion Mask (1 mask): $50 (for a box of 5)
- Earth’s Nectar Hair Care Honey Curls Curling Agent: $23.50
- Miracle Skin Transformer SPF 20 Face in Tan: $48
- Baume D’Amour Pour Le Corps Loving Care Body Balm: Price Unavailable
- Ahava Dead Sea Osmoter Concentrate Moisture and Radiance Boosting Serum: $60
- Rahua Shampoo and Conditioner: $32 and $34, respectively
- Kahina Night Cream: $105
- Skin Regimen Hydra-Juvenate-Pro Face Kit: Price Unavailable
I haven’t tried it all, but the mask, body balm and SPF are nice. The mask was actually indulgent for me so I enjoyed that and was sad when the time had run out.
This is my second month of subscription and a few days ago I was emailed a list of products with instructions to choose one that I’d like to receive. That’s where we come back to today’s delivery: a complimentary full size bottle of Dermablend’s Long Wear Makeup Remover and 2 samples (standard for every order). I have to stop using face wipes so much at night so this will be a good incentive to do so. My samples were another Miracle Skin Transformer SPF Face in Tan, and Supergoop’s Everyday Sunscreen SPF 30.
*We now interrupt your regularly scheduling programming…* People, I will never stop saying this: you can always use another bottle of sunscreen! Nevermind about expiration dates: the key is to be wearing sunscreen so religiously that expiration dates are irrelevant because the product is gone before it even gets a chance to think about expiring. *Now back to your program*
My final word? For the price of about 3 trips lattes a week at the ‘Bucks or an impromptu run to the cosmetic aisle of the drugstore–$15–you can have customized beauty delivered to your door and feel like a VIP because it’s all actually tailored to you. Right? Right.
If you’re interested, sign up here: Doo You Bop?
Let me know how your experience goes in the comments below.